The Presence Formula

Become the leader in your industry

October 3rd 2019 (9am - 4pm)

State Buildings

Spaces are limited to 10 attendees

Reserve your place today at $597


Are you striving to position yourself as an expert or advance in your career but something is missing in the equation?


Building trust, credibility and a position of influence so you can make an impact, must be the priority for any career INDIVIDUAL or business owner looking to achieve success.

When you establish your credibility as an expert, you open the doors to opportunity with ease and get noticed for all the right reasons. You are sought after by the media and senior management because of your expert knowledge. Most importantly you build real trust and connection with the people who matter most to you.

There is plenty of leadership and personal branding information flooding the internet but you need something tangible where you walk away with a practical plan that generates real results.

I have created ‘The presence formula’ workshop with this in mind. A power-packed training where I will be sharing my proven system to develop your personal brand and position yourself as a leader in your industry.


Further developing your personal brand will help you convey

more authority and increase your influence in business and life.


I use a unique, result-oriented approach, drawing on my +14 years-experience with processes and systems as an engineer, my experience in the corporate world and my +9 years experience as a business owner. I have pulled this all together and teamed it with my training as a Presence and Personal Brand Coach to create this unique workshop.


October 3rd 2019 (9am - 4pm)

State Buildings

Spaces are limited to 10 attendees

Reserve your place today at $597.

Thank you Alba for taking what can be a very complicated and difficult process and breaking it down into very workable steps, providing clarity and a plan for action.
I am feeling inspired to dive even deeper and motivated to take action that will produce results. I am excited to develop a personal brand that is more in alignment with my essence and will take me to the next level in my career and life.
— Anne. Operations Coordinator

After this full day intensive, you will have:

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✓ A renewed leadership mindset

✓ An understanding of the science behind influencing and inspiring others

✓ The basis to build a recognizable, evident and clear personal brand

Up-levelled confidence that will get positive and powerful results and create an impact in your career

✓ Simple tools to help you communicate your true value, strengths and abilities

✓ Clarity on your point of difference, how to highlight it and position yourself as the leader in your industry

✓ The skills to communicate like a leader

✓ The key to creating powerful first impressions to influence your networks and achieve your goals

✓ The ability to create impact and communicate powerfully in an assertive way

✓ An actionable master plan that will propel your business and career to the next level


Alba has been featured on the media below


This workshop is for you if you are an entrepreneur or professional and want to:

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✓ Establish yourself as a credible and trustworthy leader

✓ Stand out in your industry

✓ Up-level yourself and propel your career

✓ Expand your reach as a thought leader

✓ Improve your communications skills

✓ Become highly-sought after as a professional speaker or author

✓ Establish and authentic personal brand

✓ Increase your presence and influence

✓ Establish yourself as an authority in your field

✓ Reinvent yourself and do something different

The Presence Formula workshop has been a very good experience to discuss communication styles, leadership and ways to improve my personal brand.
Alba is a great presenter and facilitator and made participants feel comfortable to express their views and opinions.
I have a clear plan to work on my personal brand and also a great framework for setting and achieving my goals.
— Corrinna. CEO

About the venue

The venue in the historic State buildings, is one of those places that leaves you in awe of its uniqueness.

In a very convenient location, the luxurious atmosphere will inspire you to explore all aspects of The Presence Formula.

With an intimate group of 10 people you will spend a day full of profound realisations, lots of fun and an action plan you would be able to implement right away.

Who Is Alba Gomez?

Alba Gomez is an image and personal brand coach, keynote speaker, first impressions specialist and media commentator.

Born in Colombia and based in Australia, she travels nationally and internationally for speaking, executive coaching, consulting and training.

Alba works with individuals and small groups right through to large corporations. She brings her client’s brand and presence in line with their personal and professional roles, giving them the clarity and confidence to position themselves as the leaders of their industry. Alba uses a unique, results-orientated approach, drawing on her 14 years of experience with systems and processes as an engineer.

Alba Gomez

October 3rd 2019 (9am - 4pm)

State Buildings

Spaces are limited to 10 attendees

Reserve your place now for $597.

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“It is not often in this busy world that you get the chance to sit and reflect on the person you are and want to be in a positive environment. The Presence Formula provided practical tools as well as a positive outlook on how to achieve my personal and professional goals” Kellie. Digital Account Manager

“Thanks very much to Alba for her professional and enthusiastic approach to leadership and personal branding. I really enjoy The presence Formula workshop and look forward to implementing all the tools learned and look at my goals with a new energised approach. ” Shannon. Digital Director

“Alba's Presence Formula workshop was a great exploration and discovery of how to build a personal brand. It focused on practical and scientific concepts that help create a meaningful life and a successful career.” Emma. Business owner

“Alba's workshop far exceeded my expectations... I regularly take part in professional and personal development programs but this program was the best investment I have ever made. Alba's truly unique system is an absolute necessity for every woman and provides the foundation and launchpad for truly discovering what you are capable of achieving. Thank you Alba” Asha. UWA

“Fantastic and thought-provoking workshop. Alba is so engaging and inspires you to strive to be the best version of yourself. I love having so much clarity on how to start developing my personal brand and how to establish myself as the leader in my industry” Rebecca. Manager

“Alba your workshop was inspiring in so many ways. I was very empowered for the entire week. I have made great decisions and started executing my plan. You have given me a boost of confidence and clarity on how to increase my presence and influence” Jessica. Director

“Thanks for sharing your knowledge Alba! Your energy is contagious and your positive approach has motivated me to further develop my personal brand. I have taken the time - which is something I haven't previously allowed myself. I have set some goals already based on what we have learnt today” Vanessa. CEO

“Since working with Alba, my confidence went sky high and I achieved some amazing results in my career that I wouldn’t have had and confidence to tackle without Alba’s guidance and support.
Thank you Alba you have helped me a great deal and I will forever be grateful!” Kate. HR Manager


The Presence Formula

October 3rd 2019 (9am - 4pm)

State Buildings

Spaces are limited to 10 attendees

Reserve your place now for $597.