Tony is a very talented guy who is getting amazing results in his career, and Darren is as talented as Tony but somehow he keeps being overlooked for the promotion he has been seeking for a while.

When I started working with Darren, he shared with me all of the details of this situation and how frustrated he was because he knew he was capable of so much more responsibility, yet he kept being passed by a few members of his team.

And I have heard this story and variations of it a million times. People who are getting the recognition you desire are not more intelligent or capable than you. They are just better at selling themselves. FACT!

And I am not talking about arrogantly blowing your own horn. But more about knowing how to maximise who you are and how you communicate that with the world. That is what the process of personal branding does for you.

The reason I know this is because of my own experience and the experience of hundreds of clients and many more people I have had the opportunity to talk about this topic, including my mentors and coaches.

I will never get tired of sharing as openly as I can that your success in business and in life will come down to how good you are at connecting with others and sharing more of who you are.

That is why I am so passionate about helping people amplify their presence and personal brand because it is so simple yet creates massive results. 

In the last episode of Season 2 of #amplify I am sharing my proven 7-step system to help you achieve this. 

In this 11-minute episode you will understand what you need to get started on creating a simple strategy to amplify your visibility and how you show up in the world today. Why? Because the more you strategically become visible, the more opportunities will be able to come your way.

You can listen to the new episode on Spotify, Google podcast or Apple Podcast.  Or you can also watch it on YouTube

To stepping up your game strategically!


Lots of love,


Alba Gomez is a presence and personal brand coach, keynote speaker, first impressions specialist and professional image consultant. Born in Colombia and based in Australia, she travels nationally and internationally for speaking, executive coaching, consulting and training.

Alba works with individuals and small groups right through to large corporations. She brings her client’s brand into line with their personal and professional roles, giving them the clarity and confidence to communicate and be their best. Alba uses a unique, results-orientated approach, drawing on her 14 years of experience with systems and processes as an engineer. 

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